F&D
March 12, 2021
Class Plus
January 30, 2021

Slide F&D ASSISTED F&D TO
TARGET THEIR AUDIENCE
AND DELIVERED THEM
THE BEST STRATEGY

Brief

Constructed an impeccable brand strategy to seize the attention of the target audience and to amplify the sale of their products for which they required a brand strategy to achieve the goal.

Challenge

How does a Loudspeaker manufacturer company gear up itself
on a digital platform?
Fenda Audio is a decades-old company who is manufacturing these products in the service consistently. Their demands were-

  • A Brand strategy to grab audience attention to increase the sales of their products and services.
  • The Brand demanded to acquire customer acquisition and customer retention.
  • To make a consistent online presence and interaction with the audience, which will help them achieve a good amount of
    sales.

Solution

The Brand was totally new on the digital platform and it was a tough grind to bring off a solution.
Our team constructed a strategy, while they kept in mind about what’s going around and what they can grasp to drive the attention of the people. As the world cup fever was on, our team came up with an idea to transform their homes into stadiums that is to install F&D speakers at their home and transform them into theaters to have an experience like how the stadium sounds. We produced a slogan saying“ Stadium in your home” and ran an online competition in which the company installed F&D speakers at 1000+ homes.

Impact

Our strategy helped them achieve their goals. In which they have created 1000+ stadiums, 30 stadium experiences at home and drove a campaign to win many exciting prices which helped them have a good amount of sales.

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